Papers are increasingly read online

In 2013, 92 per cent of Finns were reading printed newspapers and magazines at least weekly. However, papers are increasingly followed digitally, as reading of papers particularly with smart phones and tablets has fast become widespread. Newspapers and magazines were read at least weekly via PC by 57 per cent of Finns, via mobile phone by 28 per cent and via tablet or other eReader by 15 per cent.

Reading channels of newspapers 2011-2013,
has read at least weekly

Source TNS Gallup / The Finnish National Readership Survey (NRS)

In 2012, there were nearly 400 publications classified as papers on the Internet, most of which were online versions of some conventional printed papers. A total of 171 newspapers had at least some kind of web version. There were around 210 magazine websites with editorial content.

Summary data on mass media

These data derive from Statistics Finland's freshly published Finnish Mass Media publication, which is an exhaustive review based on articles and statistics on mass communication in Finland. The publication examines the consumption and economy of the mass media, as well as diverse means of mass communication. International comparison data are also included.

The Finnish Mass Media publication comes out at intervals of about two years. It contains summaries in Swedish and English, and its tables are in Finnish and English.

Joukkoviestimet – Finnish Mass Media 2013. Statistics Finland. 160 pages; price EUR 59. The publication is also available on Statistics Finland's website as a PDF version.
The publication can be ordered from the customer service of Edita Publishing Oy, tel. +358 20 450 05 or from Edita's NetMarket online store

Further information: Tuomas Sauri +358 29 551 3449

Home page of the statistics on Mass media