Mass media statistics 2022

Mass media market grew by 3 per cent in 2022

release

According to Statistics Finland, the value of the mass media market was about EUR 3.9 billion in 2022. Compared to the year before, the value of the mass media market grew by 3.3 per cent or EUR 124 million.

Key selections

  • The publishing industry as a whole (incl. newspapers, magazines, books, also electronic publications) contracted from the previous year.
  • Television, radio, online advertising, influencer marketing and audio recording sales increased clearly from the year before.
  • Cinema activities picked up after the difficult COVID-19 years.

Future releases

Referencing instructions

Mass media statistics [online publication].
Reference period: 2022. ISSN=2323-6345. Helsinki: Statistics Finland [Referenced: 2.7.2026].
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Contact information

Inquiries primarily

Kaisa Saarenmaa
Senior Statistician
029 551 3517

Head of Department in charge

Hannele Orjala
Head of Department in charge
029 551 3582