Table 44. Enterprises indicating high or medium objectives for marketing innovations by size category of personnel, 2006–2008, share of enterprises with marketing innovations
Industry | Size category of personnel | Increase or maintain market share | Introduce products to new customer groups | Introduce products to new geographic markets | |||
High | Medium | High | Medium | High | Medium | ||
% | % | % | % | % | % | ||
All NACE - Total | 10–49 | 65,9 | 26,9 | 53,1 | 33,2 | 23,2 | 27,9 |
50–249 | 66,8 | 25,6 | 52,0 | 34,5 | 26,0 | 27,3 | |
250– | 67,8 | 26,4 | 51,3 | 37,6 | 18,2 | 40,6 | |
Total | 66,3 | 26,5 | 52,7 | 33,9 | 23,4 | 29,0 | |
Manufacturing | 10–49 | 59,7 | 35,2 | 51,6 | 37,4 | 23,8 | 36,8 |
50–249 | 66,4 | 25,7 | 52,4 | 33,8 | 27,4 | 30,2 | |
250– | 69,3 | 26,7 | 46,5 | 42,4 | 21,0 | 39,5 | |
Total | 62,7 | 31,5 | 51,2 | 37,1 | 24,5 | 35,3 | |
Services | 10–49 | 70,8 | 20,3 | 54,3 | 29,8 | 22,8 | 20,9 |
50–249 | 67,5 | 25,4 | 51,3 | 35,7 | 23,7 | 22,8 | |
250– | 65,0 | 25,9 | 60,3 | 28,8 | 13,0 | 42,8 | |
Total | 69,9 | 21,6 | 54,2 | 30,7 | 22,3 | 22,7 |
Source: Innovation 2008, Statistics Finland
Inquiries: Mervi Niemi (09) 1734 3263, tiede.teknologia@stat.fi
Director in charge: Leena Storgårds
Updated 10.6.2010
Official Statistics of Finland (OSF):
Innovation [e-publication].
ISSN=1797-4399. 2008,
Table 44. Enterprises indicating high or medium objectives for marketing innovations by size category of personnel, 2006–2008, share of enterprises with marketing innovations
. Helsinki: Statistics Finland [referred: 14.11.2024].
Access method: http://www.stat.fi/til/inn/2008/inn_2008_2010-06-10_tau_046_en.html